Starfinder Optical, the first Korean concept optical shop in the Philippines, launched a vogue eyewear last January 7, 2019. The innovative eyewear is called Twice—eyeglasses that can give customers prescription and protection in one nifty specs. The company aims to accommodate the practical needs of people who want all the benefits that they can get in an eyewear.

Twice is a dual function eyeglasses that assures protection, style and durability. The eyewear is composed of a nifty frame, graded lenses and an installable sunglasses lens that costs Php 2,290. Customers can just snap on and off the installable sunglasses lens by the help of the frame’s magnetic temples.

Jacob Song, Marketing Manager of Starfinder Optical, stated,

“This innovative eyewear is truly a breakthrough in the optical industry, as it gives comfortability and convenience to customers who want prescription and protection in theirspectacles. The eyewear is perfect anywhere, from indoors to outdoors. It is also very easy to use, because in just one snap, you can install or removetheinstallable sunglasses lens from the main frame of Twice.”

Starfinder Optical is a go-to fashion eyewear shop for people who want to experience the culture of Korea, because not only does the company offer Korean-inspired eyewear, it also showcases its Korean kind of hospitality by giving free eye consultation to its customers. Song added, “There are lot of people who are hesitant to visit or even enter the shop because of their worries about the fees. In Starfinder Optical, rest assured that we always give free checkups as part of our Korean kind of accommodation.We also have designated lounges for customers while they are waiting for their complete eyewear.”

In line with its 11th year of existence, the company opened its 14th branch in Cebu City, which will be the first branch located outside Luzon. Last year, the company expanded its footprint in Glorietta 5, Makati City. The company started as SFO Design Lab that caters spectacles in South Korea, specifically in Seohyun Rodeo Street, a popular place for urban street fashion. Further, the company envisions continued expansion nationwide.

Starfinder Optical, the first Korean concept optical shop in the Philippines, opened its doors in Ayala Malls Glorietta 5, Makati City last September 11, 2018. The company considered the needs of fashion and technical eye wear of customers located in the southern part of Metro Manila, especially the people within the financial capital of the Philippines, Makati City. The store showcases a whole new Korean kind of accommodation, ambiance and styles of frames that will make customers stylish and comfortable at the same time.

Envisioning the expansion throughout the Philippines, Jacob Song, Marketing Manager of Starfinder Optical, stated “We want to reach the people within one of the known central business districts in the Philippines, because we want to cater them with stylish and technical glasses that they can use for work and daily basis.”

Last May 15, 2018, the company opened a store in Alabang Town Center, Muntinlupa City. Continuously expanding in the country, Starfinder Optical will open a branch in Cebu soon, which will be a breakthrough, as it will be the first footprint expansion outside Luzon.

“This is truly a milestone for our company, because in the span of 11 years, we managed to open 13 stores already, extending our arms in different areas of Metro Manila to give fashionable products to our loving customers. Furthermore, this is our first branch in Makati City. After that long hours of planning with the team, months of meetings and brainstorming, I must say that hard work really pays off. It is not possible without the whole Starfinder Optical associates and of course, the personalities who visited and gave their honest opinion about the brand,” Song said.

The brand was recently featured by Viva Artist Carlyn Ocampo, Lifestyle Vlogger Dwaine Woolley and Beauty Blogger Paige Ranola.

In line with the opening, Starfinder Optical launched their first and permanent eyewear package called All New SoYou that costs Php 1,290. The package includes a durable and snazzy frame, and specialized lens. Not only does the company provide extremely durable eye wear, but also the styles of the glasses are likewise highly fashion-forward, which is inspired by Korea’s fashion culture. Song added, “The difference between Starfinder Optical from other eye wear companies is that our eyewear is made from Seoul, Korea, which assures durability and style. We adjusted the price to give back to our loyal customers and to attract more people to avail our eyewear.” Currently, the optical company released limited edition frames and an all new lineup of SoYou eye wear that is affordable and looks both vogue and vibrant.

The company is considered as the first Korean concept optical shop in the Philippines, because of its Korean inspired eyewear and different ambiance offered to the customers. Going back from 2007, the company started as a small brand named SFO Design Lab located at Seohyun Rodeo Street, a popular place in Korea for urban street fashion.

Being known for Korean inspired eyeglasses, one of the most popular frames of the company is called Fino, a round shaped metallic frame, which is well-known in Korea’s fashion industry. Also, Starfinder Optical offers specialized lenses such as BlueCut lens, which can protect people’s eyes from the harmful blue light generated by electronic devices, which can cause eyestrain and headache. In addition, Starfinder Optical always gives free eye check-up to its customers during their visit.

Starfinder Optical, a Korean lifestyle eye wear shop, opened their 11th branch in Ayala Malls Vertis North, Quezon City last March 17, 2018. The company is the first ever Korean concept optical shop in the Philippines showcasing a wide variety of stylish glasses from Korea and at the same time, giving a feel of Korean accommodation and ambiance to their customers.

Expanding the business nationwide, the company still has a lot of plans to open more stores throughout the country.

Jacob Song, Marketing Manager of Starfinder Optical said,

“The reason why we expand our footprint in the Philippines is because we want to share our fashionable and innovative eye wear from Korea with Filipinos. Nifty glasses which they can use on a daily basis”

Starfinder Optical was established in 2007.The company started as a small brand named SFO Design Lab, a store where frames and lenses are modified and designed in line with people’s needs on a daily basis. The store was first established in Seohyun Rodeo Street, a popular place in Korea for urban street fashion.

The company offers fashionable products such as prescription eye wear and sunglasses inspired by the fashion culture of Korea. In the past years, Starfinder Optical launched several glasses, but among those products, one of the well-known frames that has become popular with customers is called 6g. It is a frame that weighs only 6 grams and is made from Air Tetoron Rayon that makes the eye wear flexible and simply durable. Song added, “We are not a typical optical shop. We are a company that considers what people need. We offer highly affordable, durable, suitable and trendy eye wear fit to customers’ needs.”

Unlike other optical stores, Starfinder Optical shops have a unique ambiance where people feel like they are in Korea while looking at their products and being accommodated by the shop’s staff. To maintain this kind of feeling in customers, employees embraced the Korean culture to show the unique kind of accommodation to their people.